Tikiboo launch new prints for Breast Cancer Awareness Month
Breast Cancer remains one of the most common cancers in the UK, with around 55,000 women diagnosed each year. Breast Cancer Awareness Month offers people the chance to show support and raise money in aid of vital scientific research.
Tikiboo launched their Breast Cancer Now collection on February 4th (coinciding with World Cancer Day), and in support of Breast Cancer Awareness Month, the collection has been expanded with three new prints in Legging, Capri and Sports Bra co-ordinated sets:
- Lady in Pink brings an urban edge, with motivational words emblazoned in pink in a graffiti style.
- Leopard Hearts takes the wearer for a walk on the wild side. Animal prints have been one of fashion’s longest-standing trends; however, Tikiboo has put their own quirky spin on the classic leopard print for Breast Cancer Awareness month by converting the spots into hearts.
- Pink Ribbon upgrades the familiar pink ribbon (the symbol of the campaign) into a new chic print
This collection is completed by the launch of 3 new pink tops – a hoodie, T-Shirt and vest top.
Whether you are taking part in a charity action challenge or simply wanting to stand out at the gym, your purchase will go the extra mile in terms of funding vital research.
Each purchase of Tikiboo’s Breast Cancer Now Collection will see a minimum of 20% donated back to Breast Cancer Now.
Faye and Daniel Jobbins, founders of Tikiboo, say: “when we first started working with Breast Cancer Now, we set ourselves the goal of raising a minimum of £20,000 by the end of the year. Since releasing our first collection, we have smashed this target and to date have raised over £45,000. There has been an incredible response so far, with many women having a close affiliation to the charity and having been touched by cancer in their life. We hope everyone likes these new prints just as much as our first collection to continue the fundraising.”