Project Rugby launches to national acclaim

We were delighted to work with Premiership Rugby and England Rugby on the launch of the ground-breaking Project Rugby.

A 400-mile round trip took us to the AJ Bell Stadium, home of 2006 Premiership champions Sale Sharks for the official launch in front of leading national print and broadcast media.

The weather was certainly smiling on us as we were joined on a sun-soaked morning by leading Premiership Rugby and England Rugby representatives who have helped drive this fantastic project.

England international Denny Solomona, Sale captain Will Addison and England legend Mark Cueto were also in attendance and waxed lyrical about the project to the likes of BBC Sport, Sky Sports News, The Times, Daily Express and the Press Association who were among the gathered press.

Hoping to engage 12,000 people by next summer across BAME, Low Socio-Economic and Disability communities, we can’t wait to see the project in action and use the power of sport to enrich the lives of people across England.

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